Crespo

 

Andrés

Co-Founder / Creative Director

Eldest son of a poet and grandson of a painter, Andrés Crespo was born with an innate inclination towards the creative world. Raised in the idyllic city of Cuenca, Ecuador until the age of 18, he chose to seek higher education in the United States.

 

Graphic design was a natural draw for Crespo in his studies at Southern Adventist University in Chattanooga, TN. During his time at the University’s School of Visual Arts and Design, Crespo studied under the renowned Ed Guthero. He received multiple awards for his design contributions and was recognized for his architect-like precision and unique dimensional approach to design.

 

As a professional graphic designer, these qualities have allowed him to become a successful contributor to the design industry. Crespo believes every design should be taken seriously, from the very first line to the final composition; one pixel can make a big difference.

 

With a thorough knowledge of the Latin and American cultures, Crespo draws strongly for inspiration from his diverse background and experiences. This, coupled with the influences of Milton Glaser, Paul Rand, Ivan Chermayeff, and George Lois, have guided Crespo to create unique, uncluttered designs that are both conceptually simplistic, precise, and meaningful, he calls it "corporate poetry".

 

Crespo believes that one day the design industry will strictly rely on symbols, overtaking the use of letters and words, to more closely resemble a period evocative of the beginnings of human communication.

 

"We are tired of having problems, but we are not tired of creating them; therefore, design exists."



Crespo

Publications

Key Takeaway Not From DTCWS
January 23, 2020
 
Corben
 
Ketelsen
advocate.wine — so we built a wine app.
January 28, 2020
 
Corben
 
Ketelsen
Change is Hard — Building a dynamic creative and software agency.
February 19, 2020
 
Corben
 
Ketelsen
Drop Some Fruit in Your Winery’s Email
January 25, 2020
 
Corben
 
Ketelsen